ANDREW L. ERDMAN
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Blue Vaudeville: Sex, Morals and the Mass Marketing of Amusement, 1895-1915





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This work reveals the often racy, ribald, and sexually charged nature of the vaudeville stage, looking at a broad array of provocative performers from disrobing dancers to nude posers to skimpily dressed athletes. Examining how big-time vaudeville nonetheless managed to market itself as pure, safe, and morally acceptable, this work compares the industry's promotional practices to those of other emergent mass-marketers of the vaudeville era in the late nineteenth and early twentieth century.

Included are in-depth examinations of important figures from the vaudeville stage. Erdman discusses censorship and content control in the vaudeville era, and concludes with an analysis of film's part in the fall of vaudeville. Many photographs, cartoons, and other illustrations are included.



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Praise for Blue Vaudeville

....a scholarly look at the social trends and stars of the vaudeville times in the US (1890-1930).

York, Amazon
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Erdman's most significant contribution lies in his well-documented discussion of how the notion of vaudeville's moral purity was crafted. Drawing on an impressive and thorough array of secondary materials….Erdman….contextualizes the rhetoric in relation to larger mass marketing trends...

Monica Stufft, Theatre Journal
Fascinating history of how sex appeal shaped cinema....meticulously researched cultural history that excavates important vaudeville performers...

Marilyn Morgan, Amazon
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  • Home
  • Books
    • Beautiful Julian Eltinge
    • Queen of Vaudeville Eva Tanguay
    • Blue Vaudeville
  • About Andrew
  • Events
  • Media
  • Contact